What India Needs with Shutapa Paul

What India Needs: Crafting Change with Emily Chakraborty

Shutapa Paul Season 3 Episode 6

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67 lakh handloom weavers in the 1980s; just 31 lakh today.

In this episode, Shutapa Paul speaks with Emily Chakraborty, founder of Kaisori, on the challenges facing India's weaving communities, including supply chain struggles, low wages, and middlemen that threaten artisanal livelihoods. They discuss the importance of treating craft as a serious business and how rediscovery is key to preserving our heritage.

Tune in to hear Emily's insights on empowering artisans, scaling handmade businesses, and supporting women weavers.

Catch the full conversation on YouTube or listen on Spotify.

#WhatIndiaNeeds #Podcast #IndianCraft #Handloom #WomenInBusiness #SustainableCraft #RediscoverIndia


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00:00:00 - Intro

00:02:29 - Decline of weavers in India

00:03:59 - Treating craft as a business

00:06:09 - Challenges of input cost

00:08:17 - Health & wellbeing of weavers

00:11:22 - Women at the heart of Indian craft

00:13:30 - Policy gaps & much-needed interventions

00:15:27 - Uniqueness & respect for craft 

00:16:58 - GI tags & consumer education

00:18:22 - Competing with fast fashion 

00:25:18 - Building Kaisori: origin and purpose

00:27:57 - Kaisori’s business model & cluster work

00:34:58 - Advice to entrepreneurs

00:38:16 - Buyer’s role

00:39:52 - Outro


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#IndianArtisans #HandmadeHeritage #WomenEntrepreneurs #CraftBusiness #SustainableFashion #Rediscovery


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