What India Needs with Shutapa Paul
Join Shutapa Paul as she delves into social, economic, and environment issues that should matter, speaks to inspiring individuals, while diving deep into every conversation.
Shutapa Paul is an anchor, commenter, author, and media entrepreneur. She has spent almost two decades within the media space, first as a journalist, and now as a media entrepreneur. Currently, she is Founder of award-winning brand-building and communications company, Dharma Media Consultants, where she has been working closely within the investing, startup, and impact ecosystem.
Shutapa has been recognised as:
- BW 40 Under 40 (PR & Corp Comm)
- BW Excel Communications Personality of the Year
- Social Samosa 40 Under 40
- Agency Reporter 40 Under 40
- LinkedIn ‘Top Voice’
- ‘100 Women Faces’ by the Confederation of Women Entrepreneurs
- ‘Woman of the Year in Media and Journalism’ by Woman Times
- Sattva Nation’s Iconic Wellness Award
Subscribe to our channel for insightful conversations
What India Needs with Shutapa Paul
What India Needs: Crafting Change with Emily Chakraborty
67 lakh handloom weavers in the 1980s; just 31 lakh today.
In this episode, Shutapa Paul speaks with Emily Chakraborty, founder of Kaisori, on the challenges facing India's weaving communities, including supply chain struggles, low wages, and middlemen that threaten artisanal livelihoods. They discuss the importance of treating craft as a serious business and how rediscovery is key to preserving our heritage.
Tune in to hear Emily's insights on empowering artisans, scaling handmade businesses, and supporting women weavers.
Catch the full conversation on YouTube or listen on Spotify.
#WhatIndiaNeeds #Podcast #IndianCraft #Handloom #WomenInBusiness #SustainableCraft #RediscoverIndia
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00:00:00 - Intro
00:02:29 - Decline of weavers in India
00:03:59 - Treating craft as a business
00:06:09 - Challenges of input cost
00:08:17 - Health & wellbeing of weavers
00:11:22 - Women at the heart of Indian craft
00:13:30 - Policy gaps & much-needed interventions
00:15:27 - Uniqueness & respect for craft
00:16:58 - GI tags & consumer education
00:18:22 - Competing with fast fashion
00:25:18 - Building Kaisori: origin and purpose
00:27:57 - Kaisori’s business model & cluster work
00:34:58 - Advice to entrepreneurs
00:38:16 - Buyer’s role
00:39:52 - Outro
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#IndianArtisans #HandmadeHeritage #WomenEntrepreneurs #CraftBusiness #SustainableFashion #Rediscovery
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YouTube: https://www.youtube.com/@shutapa_paul
Spotify: https://podcasters.spotify.com/pod/show/the-shutapa-paul-podcast
To know more:
Follow Shutapa Paul on
LinkedIn: https://www.linkedin.com/in/shutapapaul/
Twitter X: https://x.com/ShutapaPaul
Instagram: https://www.instagram.com/shutapa?igsh=MWZ5cHB3aDg3b21jcQ==
Facebook: https://www.facebook.com/shutapapaulpage/
Follow Emily Chakraborty on
LinkedIn: https://www.linkedin.com/in/emily-chakraborty-b696636/
Instagram: https://www.instagram.com/chakrabortyemily/?hl=en